Pimpernel Cellar Door

hidden gem of the yarra valley

Pimpernel offers a unique cellar door experience, tucked away in a secluded nook among the vines.

In our cosy cellar door you will be guided through our latest wines by the people intimately involved in their production.
We know that your time with us will become an unforgettable part of your Yarra Valley experience.


Until further notice our cellar door will no longer be open for tastings due to the CoVID-19 outbreak.  
We have made this decision to protect our customers and to complete the vintage without illness.
We will resume normal operating hours as soon as it is safe to do so. 

Until we reopen, wine can be purchased by prior arrangement
onsite, directly via our website or by contacting Fiona | 0408 134 662.

Keep well by following all official health directives. We look forward to seeing
you at Pimpernel when normal business operations resume.

Best wishes from Mark, Fiona, Morgan and the team.

March, 2020


Thursday to Sunday & Public Holidays 11am - 4:30pm.


We are located in Victoria's Yarra Valley. 6 Hill Road, Coldstream, Victoria, 3770.


$10 per person, waived with purchase. Bookings are essential for groups of 6 or more.


There is ample parking near the cellar door.

Cellar Door Tastings

Cellar door tastings of current release wines hosted by our staff.

Tastings are $10 per person, waived with purchase.

Groups larger than 6 require bookings and may incur additional fees.